OUR MISSION
At FruityINC, we elevate the esports experience through high-level competition, engaging content, and premium apparel — built on communication, character, loyalty, and unmistakable flavor.
Taking a unique perspective, FruityINC began as an inside community joke between Jeremy Saine Jr. (known as Mango) and his fan base. What started as a laugh quickly snowballed into one of the most exciting and groundbreaking launches in esports history.
The spark came from a clear gap in the industry — a lack of fun, character, and creativity. Esports was growing, but it felt increasingly stale and corporate. FruityINC set out to change that by bringing flavor, loyalty, and personality back to the scene.
As the community rallied behind the idea and early traction surged, the founders realized they could actually pull it off. They built a Discord team, launched social channels, and dove into the Fortnite competitive scene — signing players, most notably from the Oceanic region.
The proof came fast: FruityINC hit 1 million impressions, became 25x Fortnite Grand Finalists, and built a following of over 1,000 subscribers on YouTube and 1,400+ on Twitter, with 700 community members in Discord.
Today, FruityINC represents the next step for the esports industry — a testament to character and an undeniable flavor.
We’re redefining what it means to be an esports brand — bold in competition, fresh in style, and loyal to our community. Join FruityINC and live the flavor.
At FruityINC, we elevate the esports experience through high-level competition, engaging content, and premium apparel — all built on communication, character, loyalty, and unmistakable flavor. Founded in April 2025 in the United States, FruityINC is led by Jeremy Saine (CEO & Founder), Alex Imhoff (Co-Founder & Vice President), and Michael Conners (Owner & Executive of Operations).
We stand out by bringing fun and personality back to esports through unique branding, founding principles rooted in loyalty and character, and content that recaptures the golden era of gaming culture — reminiscent of the days when you couldn’t wait to watch the latest Faze Clan video. In just our first months, FruityINC has already gained over 1,000 YouTube subscribers, 1.4K Twitter followers, 700 Discord members, and generated more than 1 million impressions.
Our mission is simple: to infuse esports and lifestyle with unmistakable flavor, character, and dedication. Ready to join the path to flavor? Follow us on socials or support us by rocking our unmatched, flavorful merchandise.
As the community rallied behind the idea and early traction surged, the founders realized they could actually pull it off. They built a Discord team, launched social channels, and dove into the Fortnite competitive scene — signing players, most notably from the Oceanic region.
The proof came fast: FruityINC hit 1 million impressions, became 25x Fortnite Grand Finalists, and built a following of over 1,000 subscribers on YouTube and 1,400+ on Twitter, with 700 community members in Discord.
Today, FruityINC represents the next step for the esports industry — a testament to character and an undeniable flavor.
We’re redefining what it means to be an esports brand — bold in competition, fresh in style, and loyal to our community. Join FruityINC and live the flavor.
OUR MISSION
At FruityINC, we elevate the esports experience through high-level competition, engaging content, and premium apparel — built on communication, character, loyalty, and unmistakable flavor.